loading

Ideas That Move

Category

Fitness for Purpose

Date

Client

Kinetic Advertising

_____________________________

The rebranding of KINETIC Advertising was ultimately an exercise in fitness for purpose. The solution to the problem was inherent in the company name. Optical patterns deliver messages, while neon colour give resonance to a two dimensional image. ‘Ideas That Move’ emerged as a slogan that references both literal and figurative movement. Created while employed at Kinetic.
_____________________________

Web Design

UA-69429523-1